The Next Great Frontier for eCommerce Is B2B

✅ Higher ticket
✅ More recurring
✅ Less competition
✅ Scrapable customer databases

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Here are ideas wide open for the taking & the playbook:

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1. There are 749,000 restaurants in the US. Why aren't you selling something physical to them on a Shopify site?

- Cleaning products
- Paperware
- Kitchen gadgets
- Custom branded merch
- Furniture
- Short form video hardware
- Custom placemats
- Menu boards & signage

Would a mom and pop restaurant rather order a generic menu board from a $1B restaurant supplier or something unique from restaurantmenuboards . com? That's not my site, but it could be yours.

Scrape 1,000 restaurants and market each one of the above ideas to them until you get a feel for product market fit. You can literally know what will sell within a week.

Tell the owners that you're doing research and they'll talk to you. PEOPLE WANT TO HELP, but not if you're merely blatantly selling.

Make 1 Shopify site and swap out the products with any of the above until you find the winner.

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2. There are 66,000 nail salons in the US. Sell them:

- Unique nail polish
- Accessories
- Furniture
- UV and LED Nail Lamps
- Manicure and Pedicure Tools
- Nail art supplies
- Disposable pedicure slippers (RECURRING)

On ANY of these it's easy to say "oh but these guys already buy this stuff from established vendors"

Yeah, until they don't. Those "established vendors" likely suck and are inflexible. Offer something off the wall and unique.

What if your pedicure slippers cost an extra $2 but were really cool or unique looking and customers could wear them for months?

What if those slippers allowed your nail salon customers to stand out in a sea of other nail salons?

What if, after a year of grinding, you start passively getting $10k worth of orders every day or week from the same customers over and over? I've done this, it's possible.

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3. There are 145,000 gas stations in the US. Why don't you sell them:

- Hard to find and unique phone accessories

- Fresh flowers. I listened to an episode of @AcquiringMinds_ where a guy makes millions selling single, fresh roses to gas stations in Florida. Millions. From roses. The market penetration on that is a single digit %. Go compete with him.

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All of these ideas can be launched as easily as a direct to consumer brand, except with higher upside.

I did it with iPhone parts to iPhone repair stores and it worked beautifully, and there are only 20,000 of those things. I launched in a weekend.

Source this crap on Alibaba and get themto send you free samples.

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If you want to launch, then stop overthinking it and launch something. Go fail a little and learn from it.

If you don't want to launch anything, then that's ok, but why are you still reading if that's the case? I think you do! So do it. :)

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Follow me @mhp_guy for more actionable startup stuff. Happy to answer any questions in the comments.